IMO a good deal of the blame for Sky and Telescope magazine's financial woes belongs to NASA. They've been expanding their domain into providing astronomy hobbyists with news, information, and entertainment for some time now and it keeps getting worse. Do they not have a selfish motive for this? Like trying to control the way we think and what to believe so that they can get more support from the taxpayer. It's time they leave us alone. Down with NASA. Let independent astronomy magazines provide hobbyists with news, information, and entertainment.
By the way, the same is happening in Great Britain where the government's British Broadcasting Company has started a magazine to go against the venerable "Astronomy Now" periodical. See
https://blog.feedspot.com/astronomy_magazines/